Federico Zonta Fotografo
Small visual identity for an amateur photographer.
The classic kind of figuration used to visually symbolize the idea of picture —a quadrilateral shape with an x inside— becomes the main component of the visual identity system, taking on the proportions of the most common photograph formats (squared, 16:9 and landscape) that, besides making up the logo, are used on the different elements of the stationary as strongly recognizable and evocative graphic elements.
Visual identity
Year: 2015